Show-Up Rate
Quick answer
What is show-up rate?
The percentage of people who registered for a live event, like a webinar, who actually attend it.
In plain English
Registering isn't attending — a chunk of registrants will always no-show. Show-up rate tells you how effective your reminder sequence and registration-to-event gap are at getting people to actually turn up.
Example
400 people register, 140 attend live = a 35% show-up rate.
Why it matters
It directly determines how many people actually hear your webinar close, which is why the Webinar Revenue Calculator asks for it separately from registrations.
Related terms
See it inside a real conversion system
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